Cookie Policy

Lassie Pet Health Limited

Last updated: June 2026

Lassie Pet Health Limited ("Lassie", "we", "us", "our") is registered in England and Wales (company number is 16501346). We are authorised and regulated by the Financial Conduct Authority (FCA reference number 1045889).

We act as an Appointed Representative of Advent Solutions Management Ltd ("OneAdvent"), which holds the relevant FCA Part IV permission. The insurer for Lassie insurance policies is Newline Insurance Company Limited ("Newline"). Our registered office is: Lassie Pet Health Limited, c/o Dac Beachcroft LLP, First Floor, Woolgate, 25 Basinghall Street, London EC2V 5HA 

This Cookie Policy explains what cookies are, how we use them on our website (www.lassie.co.uk) and mobile application (together, the "Platforms"), and how you can control them. For information on how we handle your personal data more broadly, please see our Privacy Notice.


1.  What are cookies?

A cookie is a small text file placed on your device when you visit a website or use an app. Cookies allow the website or app to recognise your device and remember information about how you use the service. They do not contain viruses or malicious code and cannot access other information stored on your device.


Cookies may be session cookies (deleted automatically when you close your browser) or persistent cookies (which remain on your device for a set period, or until you delete them). They may be set directly by us (first-party cookies) or by trusted third parties such as analytics or advertising providers (third-party cookies). Where third-party cookies are used, we recommend reviewing the relevant third party's own cookie policy for full details.


2.  How we use cookies

Under UK law (the Privacy and Electronic Communications Regulations 2003, "PECR"), strictly necessary cookies do not require your consent. All other categories require your consent before we place them on your device.


Category

Purpose

Examples

Consent required?

Strictly necessary

Essential for the Platforms to work. Without these, services you have requested - such as logging in or getting a quote - cannot be provided.

Session management, security tokens, load balancing

No - always active

Functional

Remember your choices and preferences (such as language and region) to personalise your experience.

Language preference, region settings, remembered login

Yes

Performance & analytics

Collect information about how visitors use our Platforms - for example, which pages are visited most and any errors encountered - to help us improve them.

Google Analytics, session recording tools

Yes

Marketing & advertising

Deliver relevant advertising on our Platforms and third-party websites by tracking browsing activity to build a profile of your interests.

Meta Pixel, Google Ads, retargeting tools

Yes


3.  Your consent and how to manage cookies

When you first visit our Platforms, a cookie consent banner will appear. You can accept all cookies, select certain categories, or decline all non-essential cookies.


You can change or withdraw your consent at any time by:

  • using the cookie banner on our website

  • adjusting your browser settings to block or delete cookies - note that blocking all cookies may affect how our Platforms function.


Guidance on managing cookies in common browsers:

  • Google Chrome: support.google.com/chrome/answer/95647

  • Mozilla Firefox: support.mozilla.org/kb/enable-and-disable-cookies-website-preferences

  • Safari: support.apple.com/guide/safari/manage-cookies-sfri11471/mac

  • Microsoft Edge: support.microsoft.com/microsoft-edge/delete-cookies-in-microsoft-edge


To opt out of interest-based advertising across many third-party providers, visit www.youronlinechoices.com.


4.  Cookies and your personal data

Some cookies collect information that constitutes personal data under UK GDPR and the Data Protection Act 2018 (for example, IP addresses or device identifiers). The use of that data is governed by our Privacy Notice. We are registered as a data controller with the Information Commissioner's Office (ICO).


5.  Changes to this Cookie Policy

We may update this policy to reflect changes in the cookies we use, applicable law (including PECR and UK GDPR), or our services. Where changes are material, we will notify you via a notice on our Platforms or by email, and update the "Last updated" date above.


6.  Contact us

If you have any questions about our use of cookies, please contact our data protection team:


Email

hello@lassie.co.uk

Post

Lassie Pet Health Limited, c/o Dac Beachcroft LLP, First Floor, Woolgate, 25 Basinghall Street, London EC2V 5HA


If you have a concern about how we handle your data that we have been unable to resolve, you have the right to complain to the UK data protection regulator:


Name

Information Commissioner’s Office (ICO)

Website

ico.org.uk/make-a-complaint

Telephone

0303 123 1113

Post

Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF